Facing a daunting pub rent review? Feel like your hard-earned success is being penalised by unfair rent demands from your landlord? For tied pub tenants, challenging proposed increases can seem overwhelming, often leading to potential pub rent disputes. But what if you had powerful leverage? Understanding your pub tenant rights under the Pubs Code – specifically the Market Rent Only (MRO) option – provides exactly that. Discover how MDE Pub Consultants, specialists in pub lease advice and expert pubs code consultants, used strategic MRO lease negotiation to not only fight a steep increase for a thriving London pub but actually reduce their rent and help reduce pub beer costs.
Penalised for Success? A Tied Pub’s Rent Review Challenge
Consider the specific case of The Sheephaven Bay in Camden, a well-regarded London pub known for its high turnover and the best pint of Guinness in London. Having worked diligently to achieve impressive growth in trade, the tenants were then confronted during their routine pub rent review with a proposal for a substantial rent uplift. The landlord clearly sought to benefit directly from the pub’s increased success. However, this significant proposed increase threatened to severely impact the business’s hard-won profitability, eroding margins despite the high volume of trade. It represented a classic tied pub scenario where success seemingly attracts higher fixed costs, potentially leading towards a damaging pub rent dispute if left unchallenged.

Expert Pub Lease Advice From MDE Pub Consultants
Unlocking Leverage: Using MRO under the Pubs Code
Instead of simply accepting potentially unfair terms, the tenant sought expert pub lease help. MDE Pub Consultants advised a strategic approach grounded in the Pubs Code: utilising the MRO process. Critically, this wasn’t necessarily about breaking pub tie completely; it was about smarter pub rent negotiation. By formally requesting a Market Rent Only lease quote (the MRO option), the tenant presented a credible alternative – the free-of-tie lease. This forced the landlord to reconsider their position, fearing the loss of the tie. Simultaneously, MDE Pub Consultants, acting as pub lease experts, rigorously contested the landlord’s rental valuation.
A Better Tied Deal as The Result
The results achieved through this expert MRO lease negotiation were remarkable. Far from just avoiding the steep increase, The Sheephaven Bay secured:
- A Rent Reduction: An outcome that seemed impossible given their increased trade.
- A Better Tied Deal: Including improved discounts, directly helping to reduce pub beer costs.
- Improved Profitability: Proving that expert pub lease support within the tied model can deliver significant financial gains.
By leveraging the Pubs Code for MRO option rather than acquiescing to an unfavourable agreement, we transformed a potential financial detriment into a strategic advantage.
MRO Leverage: A Powerful Tool for All Tied Tenants
This experience underscores a crucial point for all tied tenants: the MRO process is more than just a path to potentially going free-of-tie; it’s potent leverage in any pub rent negotiation, pub lease renewal, or dispute. Knowing and exercising your pub tenant rights under the Pubs Code empowers you. Landlords are often more willing to offer commercially viable tied terms when faced with the real possibility of an MRO determination.
Expert Support for Your Pub Lease Negotiations
As experienced pubs code consultants and pub lease experts focused exclusively on the pub sector, MDE Pub Consultants provides specialist pub tenancy advice. We guide tenants through the complexities of the Pubs Code, helping you understand your rights, assess the viability of MRO (Market Rent Only), and develop effective strategies for mro lease negotiation. Our aim is to ensure you are fully informed of your options and equipped to achieve the fairest possible agreement for your business. Don’t navigate stressful rent reviews or pub lease renewals alone – leverage our targeted expertise.

What Our Client Says: Pat from The Sheephaven Bay
“When we were hit with a huge proposed rent increase, it felt like a penalty for our own success. We knew we needed expert support to fight for a fair deal, and Michael and MDE Pub Consultants delivered exactly that.
By leveraging the MRO process, they challenged the landlord’s valuation, forced a better tied agreement, and – against all expectations – actually secured a rent reduction despite our increased trade. This has been a game-changer for our profitability and ensures that The Sheephaven Bay remains in a strong financial position for the future.
I can’t recommend MDE Pub Consultants enough – without them, we’d be paying significantly more rent and making far less money.”
Take Control of Your Pub’s Future With MDE Pub Consultants
Don’t let unfair rent hikes drain your profits. If you’re a tied tenant facing a pub rent review, pub rent dispute, or need clarity on your MRO rights under the Pubs Code, MDE Pub Consultants is here to help. Our specialist pub lease advice and expert negotiation skills are proven to secure better, fairer terms for your business.
Contact MDE Pub Consultants today for a confidential discussion about how we can assist you.
Email: info@mdepc.co.uk
Phone: 0330 088 3133